BOULEVARD
PR and Community Engagement
Real Problem
People don’t know everything Boulevard offers. KC’s signature brewing company has been disrupting craft beer for years. Their craft cocktail products gave the brand even more storytelling opportunities. They needed a public relations partner for productive disruption on behalf of the brand.
Solution
Highlight innovations, product launches, partnerships and goodwill. Disrupt the category and create memorable, newsworthy experiences. Generate a steady drumbeat of news with national, local and trade media as well as influencers across the country.
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